Virtual apartment tours exploded almost overnight last year after COVID-19 lockdowns temporarily eliminated in-person property visits. Even as restrictions have eased, such tours are a popular way to engage prospects surfing the internet looking for a place to live.
The use of virtual reality in multifamily is not limited to a prospect’s cyber […]
The pandemic changed the world of apartment operations seemingly overnight. People who had never heard the phrase “social distancing” quickly became dedicated practitioners. To say that the mass change in social behavior had a ripple effect on apartment operations would be a huge understatement. It was more like a tidal wave.
The pandemic […]
As our industry starts to get back to “normal” after the peak of the COVID-19 pandemic, we are seeing dramatic shifts in the way we operate our communities. We are also seeing a shift in resident expectations and preferences. In these times, we need to be adaptable and responsive to what our residents […]
Historical perspective
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